African Airlines Association (AFRAA) has partnered with African marketing intelligence provider, Milanamos to launch a dedicated aviation route intelligence portal.
This is a data-backed portal that provides a gateway for airlines to access useful market insights on networks within Africa and routes from Africa to the rest of the world.
The AFRAA Route Intelligence Portal will be useful in providing insights and reports on traffic demand analysis on routes, analysis of revenue forecasts per route, airlines’ opportunities for beyond connections and analysis of potential route partnerships. It will also provide insights on under-served markets and analysis of tourism future demand.
During the launch of the portal, AFRAA Secretary General, Mr. Abdérahmane Berthé explained that the partnership between AFRAA and Milanamos is anchored on data intelligence which is AFRAA’s 5th strategic objective under the Association’s 2021-2025 Strategic Plan.
“I [therefore] invite airlines to subscribe to the AFRAA Route Intelligence Portal that will facilitate data-driven decision making on connectivity opportunities, passenger/cargo capacity, and route profitability to effectively meet the needs of the growing African aviation market,” he said.
“AFRAA, with this portal is supporting the African carriers like no other airline association. Benefiting from specific market intelligence reports is of paramount importance in the challenging African aviation market, and Milanamos is proud to be a partner of this strategic initiative launched by AFRAA,” added Christophe Ritter, the CEO of Milanamos.
The portal can be accessed via the link https://afraa-routeintelligence.com and as part of the launch, vouchers for complimentary access are available for AFRAA members for a limited period.
The Route Intelligence Portal complements AFRAA’s efforts to provide Africa-specific data and analysis for African airlines and the wider aviation fraternity. Other AFRAA portals in place include the AFRAA Capacity Sharing portal and the AFRAA Spare Parts Pooling portal.