Nokia changes iconic logo after 60 years

After nearly 60 years, Nokia is rebranding with a new logo, signaling a strategy shift.

The telecom equipment maker has dropped the iconic blue color for a range of colors depending on the use.

The new logo consists of five different shapes that form the word NOKIA.

Currently, Nokia’s main focus is to sell gear to other businesses apart from expanding its service provider venture, where it sells equipment to telecom companies.

The telco had a 21% growth last year in enterprise, which is currently about 8% of their sales equivalent to about $2.11.

To provide private 5G networks and equipment for automated factories to consumers, particularly in the manufacturing sector, major technology companies have been collaborating with telecom equipment manufacturers like Nokia.

Nokia intends to evaluate the development of each of its companies and explore all available options, including divestiture.

Nokia will be competing against major tech firms like Microsoft and Amazon as they move toward data centers and factory automation.

Diana Mutheu

Recent Posts

Nigeria launches national broadband blitz to grow connectivity to 70% this year

The Nigerian Communications Commission (NCC) has unveiled the National Broadband Alliance for Nigeria (NBAN), a…

19 hours ago

5G adoption accelerates in South Africa as coverage and affordability improve

The South African 5G market has entered “a dynamic growth phase,” with major telecommunications operators,…

19 hours ago

Binance’s 21st milestone: Paving the way for regulatory opportunities in Kenya

In a development that underscores Binance’s commitment to adhering to the highest regulatory standards both…

20 hours ago

Vodacom reports $437 billion in 2024 mobile money transactions

Vodacom Group, Africa’s telecommunications behemoth, announced on Monday that it processed a staggering $437.1 billion…

2 days ago

AI reshaping global labor markets: U.S. and Singapore lead, while others struggle to keep pace

As artificial intelligence continues to transform industries, a new report released at the World Economic…

5 days ago

First Impressions: It’s all about AI enhancements in the Samsung S25, S25+ and S25 Ultra

Samsung's latest Android smartphones might feel like a familiar experience. Just like last year, the…

1 week ago